Campaigns and Social Media

July 2015 – Article on Social Media for Campaigns

What role does social media have in a campaign? How do we capitalize on it, and how do we control it? Check out this FORBES article from 2014 that provides some unique insights in the wild world of social media management.

Tips And Tricks To Manage Your Social Media Campaigns Like A Pro
MAY 16, 2014 @ 03:42 PM
Melanie Haselmayr, Contributor

While designated positions such as “Community Manager” or “Social Media Coordinator” do exist and have become important roles in many companies, it can sometimes seem like all of today’s professionals are expected to be social media experts, able to take over management of a company’s social media profile at any time if needed.

For those in need of some light in the darkness, I’ve created a short introduction to using social media. Consider this your very own social media management crash course if you wish. By the time you are finished, you will understand the important basics of how to analyze, contribute to, and manage social media!

Read the complete article here…