Tag: Education

How to run for office

August 2015 – Effective Campaign Management

Thinking about running for elected office? Considering a career in campaign management? Not sure how to get started? You may be in luck… as part of their 2015-2016 Course Listings the HARVARD Kennedy School of Government has a class for that!

DPI-324: Running for Office and Managing Campaigns
Course is designed to show students how to set up a state-of-the-art political campaign operation to win elective office in the United States and around the world. It demystifies the modern political campaign by showing students how to write a winning campaign plan including how to set up and run literally every department in a campaign. Read more here...

Campaigns and Social Media

July 2015 – Article on Social Media for Campaigns

What role does social media have in a campaign? How do we capitalize on it, and how do we control it? Check out this FORBES article from 2014 that provides some unique insights in the wild world of social media management.

Tips And Tricks To Manage Your Social Media Campaigns Like A Pro
MAY 16, 2014 @ 03:42 PM
Melanie Haselmayr, Contributor

While designated positions such as “Community Manager” or “Social Media Coordinator” do exist and have become important roles in many companies, it can sometimes seem like all of today’s professionals are expected to be social media experts, able to take over management of a company’s social media profile at any time if needed.

For those in need of some light in the darkness, I’ve created a short introduction to using social media. Consider this your very own social media management crash course if you wish. By the time you are finished, you will understand the important basics of how to analyze, contribute to, and manage social media!

Read the complete article here…

Fundraising in the electronic world

June 2015 – Raising money Online

No matter your political stance, its undeniable President Obama did something in his 2008 campaign that has yet to be matched… he engaged social media tools, technologies, and a new model for campaign communications that has revolutionized the concepts of tech/communications operations in campaign management. Check out the multi-part series below to learn just how the Obama machine made it happen.

Learning from Obama’s Financial Steamroller: How to Raise Money Online
www.epolitics.com
MAY 15, 2009
Colin Delany

Obama’s platform may have envisioned a grand reform of the political system, but the primary change he brought to political fundraising was to do more of it than anyone in history: …”Obama Raised Half a Billion Online,” Jose Antonio Vargas, Washington Post, 11/20/2008″

…the bulk of the cash he raised in the end — some 75% — came from people who gave $200 or more over the course of the campaign.

Read the complete article here…